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Where it goes

Every wall you are still printing for.

A suite in Marrakech, a flagship on Bond Street, a gallery in Seoul, a boardroom in Paris. The same 42-inch frame, no cable and no light of its own. What changes is what it shows, and who decides when.

Hospitality Change what every room displays, manually from your desk or on autopilot. Lobbies, corridors, suites and spas. New content everywhere at once, with no rush, no print run and no ladder. See it in place Dining The menu, without the menu board. The day’s dishes, the wine list, the switch from lunch service to the bar. Updated from a phone, in the kitchen. See it in place Retail A new campaign in every store, overnight. Windows, collection walls and fitting rooms. Nothing to print, nothing to ship, nothing to install. See it in place Corporate Room signs that say what is happening inside. Lobbies, meeting rooms, floor signage and visitor welcomes, updated from one window across every building. See it in place Wellness Nothing glows, nothing hums. Display the rituals, the timetables and the day’s care without disrupting the serenity of the moment. Create a personalised experience for every guest, throughout their wellness journey. See it in place Galleries and culture Correct a wall label in ten seconds. Labels, introduction panels and credits. A rehang no longer means reprinting forty of them. See it in place Yachting and aviation No cable. No network. No refit. Saloons, owner cabins and private lounges. Nothing to run through a bulkhead, and up to three years on one charge. See it in place Events Branded on Friday, neutral again on Monday. Welcome desks, wayfinding and sponsor walls. One click hands a floor over to a guest brand, one click takes it back. See it in place

…and wherever silence matters.

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Arrival. Their names, their floor, their suite, drawn for this night and no other. Daytime. A photograph of the guests themselves, sent before the stay. Nothing to hang, the wall simply becomes theirs. Late afternoon. An hour at the spa for the two of them, 20% offered, this evening only. Departure morning. The check-out hour, said with care, and no printed card on the desk. The wall label. Title, year, medium, edition, and the full text no printed card has room for. A rehang. The wall takes the work itself, and the room changes in a morning. The private view. The invitation appears on every wall at once, and leaves the same way. Between two shows. The room is still being hung, and already announces the next one. Opening. The season's image, the same on every floor and in every city. Early afternoon. Not the product, but the hands that make it. Five thirty. Her name, her salon, and the dress already waiting for her. After hours. The window holds its image all night, and draws nothing to hold it. Half past seven. The breakfast menu, updated each morning in a few seconds. Never printed again. Midday. Today's dish and its price, changed from a phone in the kitchen. Seven in the evening. One bottle, one year, chosen by the sommelier for tonight. Eleven at night. Service is over, and the room keeps its face until morning. Eight in the morning. The lobby already greets the studio expected at nine, and names the room. Eleven. The day's programme, room by room, with what is free and what is not. Two in the afternoon. Archive photographs dress the walls, and the house tells its own story. Six in the evening. The last meeting is done, and the office becomes a place again. The day before. The floor still belongs to the house, and shows its own images. Eight in the morning. The whole floor turns over to the guest brand, in its own language. Eleven. The programme, hall by hall, in two languages, in the client's own type. Six in the evening. A photograph from the morning's show, and a word of thanks. A Ginko frame in dark walnut, hung on a plain wall.

Personal Arrival. Their names, their floor, their suite, drawn for this night and no other.

Ambience Daytime. A photograph of the guests themselves, sent before the stay. Nothing to hang, the wall simply becomes theirs.

Revenue Late afternoon. An hour at the spa for the two of them, 20% offered, this evening only.

Personal Departure morning. The check-out hour, said with care, and no printed card on the desk.

Information The wall label. Title, year, medium, edition, and the full text no printed card has room for.

Information A rehang. The wall takes the work itself, and the room changes in a morning.

Revenue The private view. The invitation appears on every wall at once, and leaves the same way.

Ambience Between two shows. The room is still being hung, and already announces the next one.

Ambience Opening. The season's image, the same on every floor and in every city.

Information Early afternoon. Not the product, but the hands that make it.

Revenue Five thirty. Her name, her salon, and the dress already waiting for her.

Ambience After hours. The window holds its image all night, and draws nothing to hold it.

Information Half past seven. The breakfast menu, updated each morning in a few seconds. Never printed again.

Information Midday. Today's dish and its price, changed from a phone in the kitchen.

Revenue Seven in the evening. One bottle, one year, chosen by the sommelier for tonight.

Ambience Eleven at night. Service is over, and the room keeps its face until morning.

Personal Eight in the morning. The lobby already greets the studio expected at nine, and names the room.

Information Eleven. The day's programme, room by room, with what is free and what is not.

Ambience Two in the afternoon. Archive photographs dress the walls, and the house tells its own story.

Ambience Six in the evening. The last meeting is done, and the office becomes a place again.

Ambience The day before. The floor still belongs to the house, and shows its own images.

Revenue Eight in the morning. The whole floor turns over to the guest brand, in its own language.

Information Eleven. The programme, hall by hall, in two languages, in the client's own type.

Personal Six in the evening. A photograph from the morning's show, and a word of thanks.

Pick a place. Watch its day.

A suite greets its guests by name and offers the spa before dinner. A boutique changes its campaign, a gallery its labels, a restaurant its menu, an office its room signs, an event its programme. Pick a space and walk through its day.

Space
The day

Two decisions

What it is made of,
and what it shows.

Those are the only two choices left. The frame is built once. The content changes as often as you want it to.

A Ginko frame moulding being sanded by hand on the workshop bench. The frame Matched to the walls it hangs on. Four types of wood to choose from. Need more? Specify your own wood, a tint we’ll match from a sample, or even a specific material. Explore customisation A hand holding a phone running Ginko Studio, in front of the framed display it updates. The content Set the day once. Every display follows. Decide what each wall shows, hour by hour. One display or a thousand, from the same window. Discover Ginko Studio