01
The label that follows the hanging
A work moves and its label moves with it, corrected from the office rather than from a print shop. An attribution is refined and the wall reflects it the same day.
Spaces / Galleries and culture
Correct a wall label in ten seconds.
01 · The problem
A wrong label stays wrong until the next print run.
Exhibition signage is printed, which means it is fixed. A label is wrong and it stays wrong until someone orders a reprint. A hanging moves and the wall text no longer matches. A translation is needed and the whole run starts again. Meanwhile the one thing a gallery cannot accept, a lit surface beside the works, rules out the flexible option entirely.
An ePaper frame, not a screen.
02 · The day
The wall changes on its own,
right on schedule.
Scroll: the day unfolds. Every image in this frame was scheduled ahead of time in Ginko Studio, and no one comes to change it.
Hang
Information The wall label. Title, year, medium, edition, and the full text no printed card has room for.
Rehang
Information A rehang. The wall takes the work itself, and the room changes in a morning.
Evening
Revenue The private view. The invitation appears on every wall at once, and leaves the same way.
Between
Ambience Between two shows. The room is still being hung, and already announces the next one.
03 · After dark
When the room goes dark, so does the label.
The label and the works share one light, the room’s. When it falls, the frame falls with it: no glow beside a painting, no power drawn after closing, and the text still exact when the doors reopen.
14:00By day, the room and its works in the same light.
23:30By night, no glow beside the works.
04 · In your space
What it looks like, wall by wall.
02
The introduction wall
A temporary exhibition opens with its text, its credits and its dates. The next one replaces it without a single reprint and without a technician on a ladder.
03
The collection in rotation
A photographic archive is shown in sequence, a set of images at a time, turning through the season on the same wall.
05 · What Studio orchestrates here
One tool to rule the whole fleet.
The frame is only the visible part. What makes it work at scale is the ability to decide, once, what appears where and when.
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Correct a label or a credit in seconds, across a whole room
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Schedule a rotation so a collection turns on its own through the run
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Group by room, by floor or by exhibition, and publish to the group
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Hold an archive of thousands of images and draw from it as the hanging evolves
06 · What changes
A scenography that updates without reprinting and without technical intervention. For an institution that changes its hanging several times a year, the print and installation line stops being a fixed cost of every exhibition.